The Montpelier artist Bo Muller Moore received word last night that a lawyer at the federal trademark office in Washington has said in a preliminary ruling that his Eat More Kale design is likely to cause confusion with Chik-Fil-A’s "eat mor’ chikin’" slogan.
If that ruling holds up, Muller Moore won’t be able to trademark or protect his original design.
He could also have to shut down his website, eatmorekale.com, and cease and desist selling and printing his Eat More Kale shirts and stickers.