Six ski resorts are joining in the protest over Burton’s two controversial new snowboards, which feature images of Playboy models and cartoons of self-mutilation.
Smugglers’ Notch says employees are banned from using the Love and Primo boards. At Vail Resort, which owns Vail, Breckenridge Ski Resort, Beaver Creek Resort, Keystone Ski Resort in Colorado and California’s Heavenly Mountain Resort, officials say workers are prohibited from using the Love boards, or any other inappropriate, offensive or suggestive equipment while on duty.
Last week community members protested in front of the Burton Snowboards headquarters, calling for the company to pull the boards from the market.
Burton stands by the boards saying it supports freedom of artistic expression.